Secure

Your app is designed with security in mind from the start. All communication between the user and the app is encrypted, any tokens or private keys are securely stored, and data is protected by user authentication and authorization.

Compliant

Your app will be designed to meet any regulatory or third-party standards from the outset, including application submission guidelines, the CCPA, GDPR, and more.

Well architected

No B.S. No Buzzwords. No fancy shiny new tools just because we like them. Your app will be designed and developed using the right tools to help achieve your business goals.

Tested

We will write automated tests for your application based on your business goals. At a minimum, we always recommend writing tests for critical areas of your application, such as security, authentication, authorization, and core application functionality.

Documented

We understand that sometimes things are not always perfect, and at some point, you may decide to go with another agency. That is why the code is documented, and we keep a revision history of the changes.

90-Day warranty

Bugs and issues are bound to happen and are normal in the software development world. That is why we offer a 90-day warranty and will resolve any bugs or issues your users encounter at no additional cost.

Frequently asked questions

What information do I need to give you?

The more information and details you include in the contact form or email, the better. This will help us frame the initial consultation.

What can I expect in the free consultation?

Our goal with the initial consultation is to obtain as much detail as possible about your idea, the problem you're trying to solve, and where you are in the initial product research stage. Depending on the product, we may need to work on sketches.

Then, we will work together to narrow down the features to what is essential to test your product idea and what would make or break it.

Do you have any recommended reading before getting started?

Yes. Some books we recommend are:

• The Mom Test by Rob Fitzpatrick
• The Lean Startup by Eric Ries
• The Cold Start Problem: How to Start and Scale Network Effects by Andrew Chen
• The Automatic Customer by John Warrillow
• The Start-Up J Curve: The Six Steps to Entrepreneurial Success by Howard Love

If you have any other good reads, let us know. We're always on the lookout for a good read.

How involved will I be in the app development process?

Very involved. That will determine the app's success; we cannot build what we don't understand. We will work with you to prototype the app with sketches or a wireframe. If you haven't already, we may also need to work on user stories and journeys. We will also request your feedback as we develop the app; you will have access to a sandbox environment for user testing.

Do you do mobile and web apps?

Both. Both have to connect to a backend, and it is not uncommon for multiple types of applications to access the same data by connecting to a single backend.

What technologies will you use for the app?

Depending on your application and business goals, we might use:

• Ruby on Rails for web applications,
• React-Native for cross-platform mobile applications,
• Solr or Elastic Search for advanced searching,
• Redis for caching,
• and Postgres the database.

Ultimately, we'll choose the right tool for the job.

Do you use templates or prebuilt solutions to keep costs down?

While templates help reduce the initial cost, they often come with a high maintenance cost and are nearly impossible to customize, resulting in thousands of dollars in future expenses. Templates and prebuilt solutions often pigeonhole you into what they can do, rather than what you need them to do. That is why we steer clear of them and build applications from scratch.

What happens after the app is launched?

Users will be able to use your product, of course. Other than that, we will transfer the code and all resources to you, and you will own all the servers on which the product is hosted, including the sandbox environment and testing. You will fully own your application.

Can another developer take over? Is there documentation?

Of course. We have also done this from the other side, taking over existing projects. We will provide a basic architectural diagram, instructions on how to run the application locally for development, in-code documentation, and code tests—everything a seasoned software engineer needs.

Will you sign an NDA?

No. We have a Fiduciary Responsibility to the business, and we are not willing to get into a no-win legal situation.

You can read more on why we don't sign NDAs and the criteria we need to sign here.

How much does it cost?

It is impossible to provide an exact amount without a thorough understanding of the product and its complex features. We can discuss the number of features and how well-tested you want the application to be, which can help reduce the cost.

Will you accept equity or profit sharing to reduce the cost?

In most cases, we don't. There are many factors that we need to consider. Such as whether we know the market your product is in, whether you are an established business, how committed you are to the product's success, and how well we work together.

If, after the initial stage, you wish to continue working together, we can reopen the discussion regarding equity or profit sharing.

Who pays for the servers and third-party fees?

You will own your application and the code and will ultimately be responsible for paying any operational costs to keep the app running.

What are the operational costs for the application?

Some of the common operational costs may include:

• Domain Name Registration (yearly)
• A wild card certificate if subdomains are being used ($100 per year)
• Email delivery service (monthly)
• Cloud services for the servers and database (monthly usage)
• Some third-party integrations have quotas and subscriptions (usage or monthly)
• Google Play Developer account for mobile apps (one-time fee)
• Apple Developer account ($99 yearly fee)

Before we begin the project, we will ensure that you are fully aware of all potential operational costs.

How long will it take?

Just like the cost, this depends on the complexity of your project and the app. Our goal is to have your application ready within 1 to 3 months, allowing you to get users using your product early and gather the valuable feedback you need to succeed. If your application does not fit in that window, that is OK; some product ideas are very complex.

What happens if the project scope exceeds the initial estimate?

You will not be required to pay more. The formal agreement will outline all details regarding what happens if the project is delayed and our respective obligations.

Do you offer a maintenance package? Will you fix bugs/issues?

Of course. After the application is built and launched, a free maintenance period will be provided to address any unexpected errors and bugs, but not to introduce new features. We can discuss a maintenance package that can include new features and bug fixes after the maintenance period.

Can I change the scope of the app while it is being built?

The formal agreement will outline the requirements for requesting additional features or changes. Please note that this may, and likely will, impact your app's final price and delivery date. We should strive to minimize scope creep as much as possible.